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Pump That Septic
client showcase
Dig-It Excavating
Some Company History
Beginning in 2005 Pump That Septic began as a service of Dig-It Excavating and grew with the internet generation. Focussed on clean, clear communications, transparent posts on facebook and youtube videos, Pump That Septic quickly gained the reputation as being the premiere service option for the septic system
Defining the Brand
The Pump That Septic brand is professional, clean, and with an emphasis in customer service, it may not be the cheapest option, but if you want the job done right and have the company stand behind their work, Pump That Septic is that go to company. The Brand began with the service man and the "Pump every 3" mark. All advertising featured the owner/service professional that would actually perform the work.
Client Requirements
The client wanted a brand that would be adaptable for social media as well as for one-on-one, easy access to contact information was also necessary. Having Personality built in the brand so that in some way people could understand, leave better educated and make a prepared decision on what must happen next for their project.
Execution
When Pump That Septic began the phonebook was the advertising of choice. Pump That Septic challenged that thinking and wanted to branch out in different channels of advertising, this included give-aways like t-shirs and hats, Website, facebook advertising, adwords with google, youtube video ads, tv spots, radio, place mats, well designed vehicle fleet etc...
Conclusion
Pump That Septic has maintained sustained growth year after year, this obviously isn't just reflective of advertising but of the company having clear goals, a plan of execution, and the where with all to get it done. The Pump That Septic brand isn't just an image for the company it's how the company works, and that connects with a satisfied customer base.
Client
Pump That Septic
Mediums
Design, Illustration, Print, Web, Social Media, Video, TV, Radio, Apparel